Ashley - Visual Merchandising Manager at Vuori Clothing & Lululemon Athletica

Los Angeles, California, United Statesen

Led successful new store openings, optimizing floor layouts and high-traffic areas to maximize sales.

Developed and implemented SOPs that improved operational efficiency and team performance.

Published on CazVid

Summary

Ashley is a dynamic retail professional with extensive experience in visual merchandising, team leadership, and store operations. Proven success in executing store openings, optimizing layouts, and fostering inclusive team environments. Bilingual in English and Spanish, dedicated to driving sales and enhancing customer experience.

Key Achievements

Coached and mentored team members, fostering inclusive and high-performing store environments.
Utilized data analysis tools like Flagship to track KPIs and sales metrics, driving strategic merchandising decisions.
Supported recruitment efforts, contributing to building cohesive and skilled store teams.

Skills

Visual Merchandising & Store PlanningAdvanced

Expertise in designing effective floor layouts and product placements to enhance customer experience and sales.

Team Leadership & DevelopmentAdvanced

Skilled in mentoring, coaching, and developing team members to improve performance and foster inclusivity.

Data Analysis & KPIsIntermediate

Proficient in leveraging tools like Flagship and StoreForce to analyze sales data and optimize merchandising strategies.

Operations ManagementAdvanced

Experienced in managing store operations, SOP development, and process improvements for efficiency.

Experience

Visual Merchandise Manager

Vuori Clothing

Led and assisted in new store openings (NSO) with Visual Merchandising Team. Designed floor layouts using a mix of new and existing products; utilized Flagship to map high-traffic areas and track bestsellers.. Analyzed sales data and KPIs to adjust displays and improve product performance.. Implemented floor management processes to effectively increase customer satisfaction. Worked closely with the Operations Manager to strategize efficient and impactful flip days.. Mentored and coached associates, improving team morale and customer satisfaction.. Oversaw daily store operations including replenishment, destocking, shipment processing, and eCommerce.. Conducted resume reviews and interviews to support recruitment and onboarding.

Key Leader

Lululemon Athletica

Co-led New Store Opening in Chula Vista; supported recruitment and store setup.. Managed visual merchandising, product presentation, and inventory execution.. Developed and implemented new SOPs for digital hemming and OMNI-channel processes.. Used logic and reasoning to evaluate alternatives and making effective, timely decisions. Reviewing store metrics and demonstrating way to improve those metrics and setting the store up for success. Managing product presentation tasks such as, inventory, destock, overfill, and identifying gaps on the floor. Supporting and developing team members by providing direct feedback, mentoring, addressing performance concerns, and coaching. Reported to Assistant Managers to overview business metrics and hours

Key Leader

Lululemon Athletica

Supporting, developing and coaching team members by providing feedback, mentoring, career guidance, and addressing performance concerns.. Spearheaded IDEA (Inclusion, Diversity, Equity, and Action) initiatives and embedded inclusive practices into team culture.. Addressing and resolving guests feedback/concerns. Strategizing on the floor to fulfill the needs of the business, team, and guests. Reviewing business data and metrics. Open and close the store in accordance to the businesses opening and closing procedures