Dedicated Data Analyst with 3 years of experience in market research, specializing in data interpretation and reporting.
Utilized statistical tools and techniques to interpret complex data sets for strategic insights.
Constructed queries to extract and manipulate data from relational databases.
Created dashboards and models to visualize data trends and support reporting tasks.
Conducted surveys and gathered data to inform product development and marketing strategies.
PwC Uruguay
Main projects: ‘Premio Innovación PwC Uruguay’ award, 2023 and 2024., Social media management: creation and execution of social media strategy, social media campaigns for the firm's services and branding, and content planning for PwC Uruguay and PwC Argentina accounts., Community management, copywriting and content creation., Live event’s social media coverage., Contact with local press. Writing of press releases.
British Embassy in Montevideo
Main project: ‘Platinum Jubilee of Elizabeth II’ local event, ‘El Postre de la Reina’ contest, social media ad campaign for Chevening Scholarships applications of 2022., Event coverage, content creation and social media management., Web content copywriting and upload., External and internal communication, including contact with embassy collaborators and local press., Support to the Director of the Communication and Press. department.
Bachelor in Communication
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Worked closely with colleagues across departments to ensure data-driven approaches in projects.