Dynamic professional with extensive experience in luxury retail, brand activations, and team management. Demonstrates a strong track record of driving revenue, enhancing brand visibility, and leading high-performing teams across prestigious brands and retail environments.
Specialized in personalized luxury service to enhance client loyalty and drive high-value sales.
Experienced in planning and executing high-profile brand activations and promotional events.
Skilled in coaching and mentoring teams to improve performance and achieve business goals.
Proven ability to implement strategies that increase sales revenue and meet key performance indicators.
Christian Dior Parfums — Macy’s
Delivered $400K+ annual beauty sales volume, driving 30% YoY growth through strategic Dior activations, luxury clienteling, and cross-store collaborations.. Led and coached a team of 4 Dior specialists while influencing a floor of 20+ cross-brand associates.. Orchestrated high-impact events including Dior Skincare Takeovers, Dior Beauty Live, and VIP masterclasses, boosting client engagement and repeat business by 40%.. Partnered with Dior corporate and top-performing locations to analyze competitive market data and implement strategies that improved KPIs across the region.. Designed clienteling strategies targeting VIP shoppers, driving a 25% increase in high-value purchases.
T-Mobile
Oversaw multi-store operations across Miami-Dade, managing 15+ associates and consistently achieving top-tier district rankings.. Implemented targeted business plans and KPI strategies, driving YOY revenue growth across all managed locations.. Designed and facilitated bilingual training programs, improving upsell performance and team productivity by 45%.
Multiple Luxury Venues
Curated luxury brand activations featuring Dior, Bacardi, Hennessy, Heineken, and Grey Goose, increasing brand visibility by 30% YoY.. Built partnerships with distributors, reps, and venue managers, securing prime product placements and driving incremental revenue.
Bachelor’s
Associate of Arts
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