Customer Marketing Planning Head – Guatemala City

Published on CazVidat Employer

Lead customer marketing budgets, launches, and promotions for key customers. Full-time hybrid role based in Guatemala City, Guatemala.

Verified by CazVid2 years agoOpen until: Nov 18, 2026

Salary

Not provided

Location

Guatemala

Employment type

Full time

Workplace

Remote

Customer Marketing Planning Head – Guatemala City

Guatemala

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Job description

Lead customer marketing planning and brand-building budget management in a hybrid role based in Guatemala City. This position oversees planning and control of projects, product launches, and promotions for key customers across a 1–12-month horizon, helping deliver value to customers and shoppers on time.

What You’ll Do

  • Manage the customer marketing (CMKT) brand-building budget and visibility.
  • Plan and control new projects, launches, and promotions for key customers.
  • Coordinate business plan guidelines with the operations team.
  • Support business growth through strong, timely execution.
  • Help deliver customer and shopper value through Perfect Execution.

Work Arrangement

This is a hybrid position based in Guatemala City, Guatemala. The expected schedule is two days per week in the office and three days working from home.

Role Details

  • Job title: Customer Marketing Planning Head
  • Employment type: Full-time
  • Location: Guatemala City, Guatemala

Frequently asked questions

  • Is this position fully remote or do I need to be in the office sometimes?

    This is a hybrid role where you will work 2 days in the office and 3 days remotely, based in Guatemala City.

  • What kind of experience do I need to qualify for this job?

    You need at least 5 years of experience in customer marketing or brand management, along with strong analytical and leadership skills.

  • What will my main responsibilities be in this role?

    You will lead marketing planning, coordinate product launches, manage budgets, analyze market trends, report KPIs, and drive cross-functional collaboration.

  • Do I need to speak any languages for this job?

    Yes, fluency in both English and Spanish is required for this position.

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