General Manager of Sales – Hermosillo, Sonora, Mexico

Spines US is rebuilding publishing for a new era with technology, publishing expertise, and an author-first approach. Its publishing platform combines AI and human expertise to help writers publish professionally across formats, languages, and global markets.

Position Overview

Spines US is hiring a General Manager of Sales to lead its Mexico-based sales operation in Hermosillo, Sonora. You will manage an English-speaking team of 10–25 sales agents who work directly with U.S. clients. The team focuses on closing deals, with no lead generation or qualification responsibilities.

This hands-on leadership role oversees site operations, team performance, sales processes, culture, and alignment with U.S. revenue goals. The ideal candidate has experience managing call center or telesales teams, coaches agents to close, builds scalable processes, and fosters accountability and professional growth in a fast-paced, English-speaking environment.

What You Will Do

• Lead and manage a team of 10–25 sales agents serving U.S. clients.
• Oversee sales execution, performance, and progress toward revenue goals.
• Coach agents to improve sales conversations, closing skills, and results.
• Establish consistent processes and operational structure to support growth.
• Build a culture of accountability, collaboration, and talent development.
• Coordinate site operations and maintain alignment with Spines US leadership.

What You Bring

• Proven experience leading call center, telesales, or comparable sales teams.
• Strong people-management and coaching skills.
• A metrics-focused approach to performance and sales execution.
• Experience building processes and accountability in a high-velocity operation.
• Fluent professional English for leading a team serving U.S. clients.
• A hands-on leadership style and commitment to developing talent.

Job Details

• Employer: Spines US
• Location: Hermosillo, Sonora, Mexico
• Job type: Full-time, on-site
• Salary: $90,000 per year