Social Media Assistant Director in San Marcos, Nicaragua

Join Norma Montenegro as a Social Media Assistant Director in San Marcos, Nicaragua. We are looking for a highly motivated and creative professional to enhance our online presence and drive engagement through innovative social media strategies. This role is vital for connecting our brand with audiences in a fast-changing digital environment.

Key Responsibilities

• Develop and execute comprehensive social media strategies to boost brand awareness and engagement.
• Manage multiple social media platforms by scheduling posts, writing compelling copy, and designing engaging visuals.
• Analyze social media trends, competitor activities, and performance metrics to refine content strategies.
• Collaborate closely with the marketing team to ensure social media campaigns align with broader marketing goals.
• Engage actively with the online community by responding promptly to comments, messages, and inquiries.
• Assist in managing social media budgets and allocating resources efficiently.
• Create training materials and conduct workshops to empower team members with social media best practices.

Required and Preferred Qualifications

• Bachelor’s degree in public relations, communications, digital media, broadcast communications, marketing, or advertising.
• Proven experience in social media management and strategy development.
• Proficiency with social media management tools such as Hootsuite, Buffer, or Sprout Social.
• Excellent writing and communication skills with attention to detail.
• Familiarity with analytics tools to measure campaign effectiveness.
• 2-5 years of relevant experience in social media or digital marketing.

This full-time position is based in San Marcos, Nicaragua, and offers excellent growth opportunities for driven individuals eager to make a meaningful impact in digital marketing.