Brand Manager

About the OpportunityWe are seeking a strategic and results-oriented Brand Manager to lead the growth, profitability, and market development of a portfolio of brands. This role serves as a key liaison between suppliers, sales teams, and internal business partners to drive brand performance, optimize commercial execution, and identify growth opportunities.
The ideal candidate is highly analytical, commercially minded, and experienced in developing and executing brand strategies that deliver measurable business results.
Key ResponsibilitiesDevelop and execute brand, marketing, and commercial strategies to drive sales growth and profitability.Analyze market trends, consumer behavior, competitive activity, and business performance to identify growth opportunities.Manage sales forecasts and collaborate with sales teams to establish performance objectives.Monitor sales results, profitability, pricing, and brand performance metrics.Evaluate marketing investments and recommend strategies to maximize return on investment.Partner with suppliers, sales teams, purchasing, and cross-functional stakeholders to ensure successful brand execution.Develop annual business plans, promotional initiatives, and go-to-market strategies.Support product launches and portfolio expansion initiatives.Maintain healthy inventory levels through collaboration with purchasing and supply chain teams.Prepare and deliver business reviews, presentations, and performance updates to internal and external stakeholders.
QualificationsBachelor's degree in Marketing, Business Administration, Management, or a related field.3+ years of experience in Brand Management, Product Management, Category Management, Trade Marketing, or a related commercial role.Strong analytical and quantitative skills.Experience managing budgets, sales forecasts, and business performance metrics.Knowledge of consumer behavior, market trends, and competitive analysis.Strong presentation, communication, and relationship-building skills.Ability to manage multiple priorities in a fast-paced environment.Fully bilingual in English and Spanish.Advanced proficiency in Microsoft Excel and PowerPoint.
Preferred QualificationsExperience within Consumer Packaged Goods (CPG/FMCG), Food & Beverage, Distribution, Retail, or related industries.Experience working with suppliers, distributors, and key accounts.Knowledge of business intelligence and market data tools.
What We're Looking ForStrategic thinkerResults-driven professionalStrong business acumenCollaborative leadership styleExcellent communication and negotiation skillsPassion for brand growth and commercial excellence