CRM & Marketing Automation JR/SSR
Aviso de fuente externaen Gerysan
Help execute CRM and email marketing initiatives across B2B accounts, building automated journeys and managing campaigns with Salesforce and HubSpot.
Salario
No especificado
Ubicación
Guatemala City, Guatemala
Tipo de empleo
Tiempo completo
Modalidad
No especificado
CRM & Marketing Automation JR/SSR
Guatemala City, Guatemala
Descripción del empleo
About the role
Gerysan is hiring for a marketing agency with a global presence and building a brand-new digital team from the ground up. The CRM & Marketing Automation Specialist will help execute CRM and email marketing initiatives across B2B accounts, setting up automated customer journeys, managing databases, and ensuring campaigns are built, segmented, tested, and tracked.
Responsibilities
- Build, execute, and optimize email marketing campaigns, nurture journeys, and automated workflows.
- Manage CRM configuration, campaign setup, and execution within Salesforce and HubSpot.
- Assist with audience profiling, database segmentation, dynamic lists, scoring, and automation rules.
- Manage the lead lifecycle, including lead capture, qualification, routing, and handoff to Sales.
- Build and maintain landing pages, forms, email templates, and campaign assets within the marketing automation ecosystem.
- Perform campaign QA and testing to check links, personalization, tracking, and automation logic before deployment.
- Monitor campaign performance, keep CRM data clean, and maintain consistent reporting.
- Collaborate with Marketing, Sales, Project Management, and Creative teams to ensure campaigns launch accurately and on time.
Requirements
- Three to four years of experience in CRM, Marketing Automation, Email Marketing, or a similar role.
- Hands-on knowledge and experience using both Salesforce and HubSpot. Salesforce certification is not required for this level, but strong practical knowledge is a must.
- Experience building B2B nurture journeys.
- A proactive, dynamic attitude toward new technologies, especially AI, and an understanding of B2B lead management.
How to apply
Apply directly on CazVid.
Datos clave
- The role involves CRM and email marketing initiatives across B2B accounts.
- Hands-on knowledge of both Salesforce and HubSpot is required.
- The source asks for three to four years of relevant experience.
- Apply directly on CazVid.
Preguntas frecuentes
What does the role involve?
It involves executing CRM and email marketing initiatives across B2B accounts, including automated journeys, database management, and campaign setup, testing, and tracking.
What experience and tools are required?
The source asks for three to four years of experience in CRM, Marketing Automation, Email Marketing, or a similar role, plus practical experience with Salesforce and HubSpot.
How can I apply?
Apply directly on CazVid.