Marketing Manager

Job OverviewWe are hiring a local Marketing Manager based in Mexico. This is an entry-to-mid execution marketing role focused on social media operation, word-of-mouth marketing, user & competitor research, and brand content creation. We are looking for a pragmatic local talent who can deliver stable output under limited marketing budgets.

Key ResponsibilitiesEnd-to-end local social media operation across Instagram, TikTok, Facebook, including official account setup, regular content posting, daily account maintenance and activity management to boost followers and view metrics.Conduct word-of-mouth (WOM) marketing on local financial & lending forums, leverage AI tools to create localized marketing content to strengthen brand reputation.Collaborate with local customer service team to launch monthly user surveys; coordinate with China product team to carry out competitor analysis, benchmark our brand performance against market rivals.Create localized brand content consistently and optimize local search visibility & GEO performance.Support ad-hoc PR coordination and occasional offline marketing activities as assigned.Track core marketing KPIs including content views, follower growth and forum brand exposure, and provide regular progress updates to headquarters
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Job Requirements2–7 years of relevant marketing experience with solid brand marketing background (mandatory); candidates with basic social media experience are also acceptable.Fluent English communication skills; easy-going, team-oriented and collaborative personality.Able to work flexibly across time zones to align with HQ teams; prior experience working at Chinese enterprises is highly preferred.Bachelor’s degree or above; no technical background required, industry background restrictions are loos
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