SEO Paid Media Specialist LATAM - Bilingual

We are looking for a SEO & Growth Marketing Specialist who understands how to drive growth through both organic search and paid acquisition channels.
This opportunity is open to professionals currently residing in Latin America.
This role is ideal for someone who enjoys solving SEO challenges, analyzing performance data, optimizing campaigns, and working directly with clients and internal teams to improve digital results.This is a remote opportunity offered under a prestación de servicios (independent contractor) agreement.
Role OverviewThe SEO & Growth Marketing Specialist will support multiple client accounts by developing and optimizing SEO strategies, identifying technical opportunities, supporting paid advertising initiatives, and providing data-driven recommendations.
This person will work closely with Account Managers, developers, designers, and marketing specialists to ensure strategies are properly executed and client goals are achieved.
Because this role includes participation in client conversations and strategy discussions, advanced English communication skills are required.
ResponsibilitiesSEO Strategy & OptimizationDevelop and execute SEO strategies focused on increasing organic visibility, traffic, and conversions.Perform keyword research, competitor analysis, and content optimization.Identify opportunities to improve rankings and search performance.Support content strategies including topic research, content clusters, and SEO recommendations.Monitor SEO performance and provide actionable insights.
Technical SEO & Website OptimizationConduct technical SEO audits and identify issues impacting website performance.Troubleshoot SEO challenges related to:Indexing and crawlingSite structureInternal linkingRedirectsCanonicalsXML sitemapsRobots.txtSchema markupCore Web VitalsPage speedCollaborate with developers to communicate technical requirements and validate fixes.Support website launches, redesigns, and migrations from an SEO perspective.Review websites across platforms including Shopify, WordPress, Webflow, Wix, and HubSpot.
Paid Media & Performance MarketingSupport the planning and optimization of paid advertising campaigns.Manage and optimize Google Ads campaigns.Analyze campaign performance and identify opportunities for improvement.Support paid media testing strategies including audiences, keywords, messaging, and landing pages.Monitor key performance indicators including traffic, conversions, cost per acquisition, and return on investment.Experience with Meta Ads is a plus.
Client Collaboration & Account SupportWork closely with Account Managers to support client strategies and priorities.Participate in client meetings when SEO, analytics, or paid media expertise is needed.Explain technical concepts and recommendations clearly to clients.Provide insights and recommendations that help clients understand opportunities and results.Collaborate with Account Managers to prepare reports, updates, and strategic recommendations.
Tools & AnalyticsThe ideal candidate is comfortable working with:Google Search ConsoleGoogle Analytics 4 (GA4)Google Tag ManagerGoogle AdsMeta Ads ManagerSEMrushAhrefsScreaming FrogLooker StudioPageSpeed InsightsSEO auditing tools
Requirements3+ years of experience in SEO, digital marketing, or growth marketing.Strong technical SEO knowledge and ability to troubleshoot website issues.Experience working with SEO tools and analytics platforms.Experience managing or supporting paid advertising campaigns.Advanced English proficiency (written and spoken).Comfortable participating in client meetings with U.S.-based clients.Experience working with multiple projects or client accounts.Strong analytical mindset and ability to make decisions based on data.Excellent communication and organization skills.Ability to work independently and collaborate effectively with a distributed team.
Preferred QualificationsExperience in a digital marketing agency environment.Google Ads certification.Experience with Shopify, WordPress, Webflow, Wix, or HubSpot.Understanding of conversion optimization (CRO).Experience with AI search optimization and evolving SEO trends.
What We OfferRemote opportunity.Prestación de Servicios (Independent Contractor) engagement.Opportunity to work with U.S.-based clients across different industries.Exposure to SEO, paid media, analytics, and growth marketing strategies.Collaborative environment with opportunities to expand technical and strategic skills.