Andrea - Digital Marketing Specialist with diverse skills in brand growth

El Paraíso, El Paraíso Department, Hondurasen

Developed visual content strategies for Facebook and Instagram, enhancing brand identity and audience engagement.

Implemented and optimized a WordPress WooCommerce store, enhancing user experience and visual consistency.

Published on CazVid

Summary

Results-driven digital marketing professional experienced in content strategy, online store management, data analysis, and targeted advertising. Adept at enhancing brand recognition and customer engagement through integrated marketing efforts.

Key Achievements

Managed Meta Ads campaigns aligned with customer journey, focusing on brand visibility, lead generation, and conversions.

Skills

Marketing DigitalAdvanced

Applied digital marketing strategies to improve brand awareness, online presence, and customer engagement.

SEOIntermediate

Optimized website content for search engines, contributing to improved organic search rankings.

Gestión de Redes SocialesAdvanced

Managed social media accounts to strengthen brand identity and foster audience connection.

Análisis de DatosIntermediate

Utilized GA4, GTM, and Hotjar to analyze user behavior and inform strategic decisions.

Publicidad DigitalAdvanced

Executed targeted ad campaigns on Meta Ads platforms to increase visibility, leads, and conversions.

Languages

Español(Nativo)

Experience

Especialista en Marketing Digital

K-skin

2024 - Actualidad

Desarrollo de estrategias de contenido visual para redes sociales (Facebook e Instagram), fortaleciendo la identidad de marca, el reconocimiento y la conexión con la audiencia., Implementación y optimización de tienda online en WordPress y WooCommerce, mejorando la navegación, experiencia de...