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Digital Marketing Specialist with diverse skills in brand growth
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Competencies
Applied digital marketing strategies to improve brand awareness, online presence, and customer engagement.
Optimized website content for search engines, contributing to improved organic search rankings.
Managed social media accounts to strengthen brand identity and foster audience connection.
Utilized GA4, GTM, and Hotjar to analyze user behavior and inform strategic decisions.
Executed targeted ad campaigns on Meta Ads platforms to increase visibility, leads, and conversions.
Education
Languages
Summary
Results-driven digital marketing professional experienced in content strategy, online store management, data analysis, and targeted advertising. Adept at enhancing brand recognition and customer engagement through integrated marketing efforts.
Key Achievements
- Developed visual content strategies for Facebook and Instagram, enhancing brand identity and audience engagement.
- Implemented and optimized a WordPress WooCommerce store, enhancing user experience and visual consistency.
- Managed Meta Ads campaigns aligned with customer journey, focusing on brand visibility, lead generation, and conversions.
Experience
Especialista en Marketing Digital
Desarrollo de estrategias de contenido visual para redes sociales (Facebook e Instagram), fortaleciendo la identidad de marca, el reconocimiento y la conexión con la audiencia., Implementación y optimización de tienda online en WordPress y WooCommerce, mejorando la navegación, experiencia de...