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Sales Director
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Competencies
Proven ability to develop and execute sales strategies that significantly increase revenue and market share.
Extensive experience managing large corporate accounts, enhancing client relationships, and driving retention.
Skilled in identifying new market opportunities and negotiating partnerships for sustainable growth.
Expertise in leading negotiations for acquisitions, contracts, and strategic alliances to maximize value.
Summary
Dynamic leader with over 20 years of success in sales growth, account management, and strategic negotiations across diverse industries. Adept at driving revenue, developing new markets, and building strong client relationships.
Key Achievements
- Drove a 12% average annual sales increase at Preferred Service LLC, peaking at 25% in 2024.
- Secured a $3-4 million annual contract with a poultry processor at Southeastern Paper Group.
- Led negotiations and managed a successful business acquisition and market expansion for Ecolab’s Food Retail segment.
- Directed North American Corporate Accounts team managing over $75 million in annual sales, fostering growth and client retention.
Experience
Sales Director
Increased annual divisional sales by 12% on average relative to existing base, peaking with a 25% increase in 2024.. Developed an exclusive new business relationship with a primary commercial real estate developer for one of America’s largest and fastest-growing retail chains.
Account Manager
Gained industrial packaging commitment for flexible polyethylene and corrugated packaging for a further poultry processor expansion projected at $3 million-$4 million annually.
Director, New Business Development
Successfully managed negotiation process for a business acquisition in conjunction with a new-market business development plan for Ecolab’s Food Retail segment growth, including branding, product-line identification and development, acquisition-business market and product line analysis, and profit and pricing strategy.
Director, Corporate Accounts North America
Managed North American Corporate Accounts team, ranging from 5-8 account managers across the U.S. and Canada, in new business growth and existing account development of $75-plus million of annual sales.. Role expanded from east coast-based accounts to add Canadian markets, and ultimately west coast responsibility.. Developed sales managers for future professional growth and in new business development and account management principles.
Assistant Vice President, Corporate Accounts
Responsible for managing relationships, food-safety status, and growth of corporate accounts in the Southeastern/MidAtlantic U.S., via field sales/service team management, new product implementation and new program introductions, pricing enhancement, and new account development.
Director, Marketing
Responsible for management of QSR-segment marketing team, assessment and development of new business opportunities, and overall responsibility for product development and implementation in support of $250 million segment sales.
Corporate Account Manager; Assistant Vice President, Corporate Accounts
Responsible for managing relationships and growth of corporate accounts in the Southeastern U.S., via product penetration increases, new product implementation, franchise-market growth, and new account development.. Drove division-leading sales increases by utilizing existing account relationship management skills and new business development abilities.