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Estefania

Marketing and Social Media Coordinator with strong campaign experience

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Guatemala City, Guatemala, Guatemala
Available on CazVid
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Competencies

Social Media ManagementAdvanced

Managed social media platforms and campaigns to enhance brand engagement and followers

Campaign ManagementAdvanced

Developed and implemented cross-channel marketing campaigns with measurable outreach

Content CreationAdvanced

Produced content for social media, email marketing, and promotional events to increase visibility

Event PlanningIntermediate

Planned and coordinated trade shows, webinars, and product launches to enhance brand presence

Influencer and Community OutreachIntermediate

Built influencer partnerships and participated in community outreach to foster brand loyalty

Education

Bachelor of Science
Universidad Rafael Landivar
Completed November 2022

Summary

Experienced marketing professional with a proven track record of developing and executing comprehensive campaigns across multiple channels, focusing on social media engagement, brand awareness, and community outreach.

Key Achievements

  • Developed targeted marketing campaigns leading to increased brand awareness
  • Successfully managed social media engagement strategies and influencer partnerships
  • Coordinated multi-channel marketing efforts including email, social media, and events

Experience

Marketing and Social Media Coordinator

Zoe Rose Couture
January 2023 - December 2023

Increased brand awareness by developing and implementing targeted marketing campaigns., Boosted social media engagement with consistent posting and timely responses to audience interactions., Collaborated with cross-functional teams, ensuring cohesive messaging and branding across all marketing channels., Developed comprehensive social media strategy to drive user engagement and increase followers significantly., Managed paid advertising campaigns on Facebook, Google AdWords, and Instagram, maximizing return on investment., Coordinated email marketing campaigns that drove customer retention and increased sales leads substantially., Assisted in planning successful events such as trade shows, webinars, and product launches, increasing brand visibility among target audience groups., Implemented influencer partnerships that resulted in increased brand exposure and positive reviews of products/services offered., Actively participated in community outreach events, representing the brand favorably and fostering positive relationships with potential clients and partners., Responded to inquiries and engaged with followers to build community and support customer engagement.

Skills

Social Media ManagementCampaign ManagementContent CreationEvent PlanningInfluencer and Community Outreach
Published on CazVid - Jul 3, 2025
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