Loida - Communications Strategist with 10+ years in public relations and event management

San Salvador, San Salvador Department, El Salvadoren

Led the communications strategy and team for the IX Congreso Centroamericano de Ciencias Políticas with participation from 12 countries.

Designed and executed digital marketing and logistical plans for high-profile international visits and academic conferences.

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Summary

Dedicated professional with over a decade of experience in strategic communication, event logistics, digital marketing, and media production for academic, governmental, and non-profit organizations. Skilled in managing large teams and executing complex projects under pressure, with a focus on...

Key Achievements

Produced and managed live broadcasts, radio programs, and digital content amidst pandemic constraints, ensuring seamless transmissions.

Skills

Strategic Communication PlanningExpert

Developed comprehensive strategic communication plans for conferences, institutional relations, and outreach campaigns.

Event Management & LogisticsAdvanced

Organized, supervised, and managed logistics for virtual and in-person events, including international visits and academic conferences.

Digital Marketing & Social MediaAdvanced

Designed and implemented digital marketing strategies to promote programs and maximize virtual reach and engagement.

Audio-Visual Content CreationAdvanced

Managed audio and video recordings, editing, and live broadcasting for radio, university programs, and conference transmissions.

Experience

Organizadora del IX Congreso Centroamericano de Ciencias Políticas

Universidad Centroamericana José Simeón Cañas

Marzo 2021 - Octubre 2021

Diseñé el plan de trabajo y el Plan Estratégico de Comunicaciones del IX Congreso Centroamericano de Ciencias Políticas, modalidad virtual, en el contexto del Covid -19., Lideré y ejecuté los planes estratégicos y de comunicaciones con un alcance de 500 participantes de 12 países de Latinoamérica,...

Investigadora

Consultoría, TENOLI S.A. de C.V.

Junio 2021 - Julio 2021

Coordinadora logística para la visita de asesores del Congreso de los Estados Unidos

Fundación Interamericana

Julio 2023 - Agosto 2023

Diseñé un plan de logística para la visita oficial de asesores en San Salvador, Ahuachapán Usulután.

Asistente del área de Formación Continua en el Departamento de Sociología y Ciencias Políticas, / DSCP - UCA

Universidad Centroamericana José Simeón Cañas, UCA

2011 - 2020

Programa radial &quot;Abriendo Puertas&quot; con emisión semanal y completamente en vivo para hablar temáticas de coyuntura de realidad nacional e internacional., Gestioné información e invitados para priorizar los contenidos del programa., Elaboré planes de Digital Marketing para promover...