Rizal

Merchandising Manager

Monitor sales and margin performance across stores in three provinces, using a self-built offline dashboard with data upload.. Built a price-reference system that benchmarks selling prices against competitors to guide price changes.. Ran a planogram compliance check for cigarette backwalls, done on mobile during store visits (pilot).. Analyzed sales by department and item at an airport store against flight-delay data, and reviewed category sales during the regional haze season.. Set up monitoring for direct-delivery goods (water gallons, LPG, eggs, ice cream, fresh produce) and improved supplier delivery routes to reduce out-of-stocks.