Digital Marketing Manager & Content Editor
External job listingat FPB Investment Properties
Create social media content and short-form videos for FPB Investment Properties, supporting reach, engagement, audience growth and business leads.
Salary
Not provided
Location
Miami, United States
Employment type
Full time
Workplace
Not provided
Digital Marketing Manager & Content Editor
Miami, United States
Job description
About the role
FPB Investment Properties is looking for a Digital Marketing Executive & Content Editor to take ownership of social media content and strengthen its digital presence across Instagram, Facebook, TikTok, YouTube, LinkedIn and other relevant platforms.
The company operates in the investment properties and vacation rental space in Florida, with an existing presence across platforms such as Airbnb and property-related channels. The role transforms existing property footage, photos and raw content into engaging, professional and platform-specific content. It is a hands-on content and social media role focused on creating publish-ready content and understanding what drives reach, engagement, audience growth and business leads.
Responsibilities
- Social media management: Manage and maintain the company's social media presence across Instagram, Facebook, TikTok, YouTube, LinkedIn and other relevant platforms.
- Develop and maintain a consistent content calendar.
- Research current trends, formats, sounds, hooks and content opportunities related to real estate, vacation rentals, travel and property investment.
- Write engaging captions, hooks, calls to action and platform-specific copy. Schedule and publish approved content.
- Monitor comments, messages and audience engagement where required. Track content performance and provide regular insights and recommendations.
- Short-form video content: Edit and produce Instagram Reels, TikToks and YouTube Shorts using company-provided raw footage, property videos, photos and other assets.
- Create visually engaging videos optimized for retention and engagement. Add captions, subtitles, transitions, music, graphics, animations and other elements where appropriate.
- Repurpose existing content across multiple formats and platforms, and keep up with current short-form video trends and best practices.
Key facts
- Manage social media across Instagram, Facebook, TikTok, YouTube, LinkedIn and other relevant platforms.
- Edit and produce Instagram Reels, TikToks and YouTube Shorts.
- The company operates in the investment properties and vacation rental space in Florida.
Estimated salary
Estimated salary for social media specialist in United States: USD 1,750 - 5,400 per month, based on 33 CazVid job posts that state their pay. This is an estimate, not the salary offered.
Frequently asked questions
What does the role involve?
It involves managing social media content and turning existing property footage, photos and raw content into polished, platform-specific material.
Which platforms are included?
The role covers Instagram, Facebook, TikTok, YouTube, LinkedIn and other relevant platforms.
What video content will I produce?
The role includes editing and producing Instagram Reels, TikToks and YouTube Shorts, and repurposing existing content into multiple formats and platforms.
How much does this job pay?
This listing does not state the pay. As a reference, the estimated salary for social media specialist in United States is USD 1,750 - 5,400 per month, based on 33 CazVid job posts that state their pay. This is an estimate, not the salary offered.