What does this role involve?

It involves developing and executing strategic, audience-driven paid media plans, from research and planning through media buying and optimization.

Which media channels are included?

The role focuses on digital platforms including social, programmatic and search, and also includes out-of-home and print.

What client and team responsibilities are included?

The role leads client meetings and follow-up correspondence, partners with broadcast and radio buyers, and mentors Assistant Media Strategists.

Senior Media Strategist + Buyer

External job listingat R&R partners

R&R partners seeks a Senior Media Strategist to research, plan and execute paid media campaigns, optimize performance and lead client meetings.

External source - not verified5 weeks agoOpen until: Dec 29, 2026

Salary

Not provided

Location

Las Vegas, United States

Employment type

Not provided

Workplace

Not provided

Senior Media Strategist + Buyer

Las Vegas, United States

Job description

About the role

R&R partners is hiring a Senior Media Strategist for its Media department. Under the guidance of Media Management, this role owns the end-to-end development and execution of strategic, audience-driven paid media plans. It combines strategic planning with hands-on platform execution: researching audiences, building plans and executing media buys.

Responsibilities

Strategic planning and research: Lead the media planning lifecycle, from audience research to building and presenting final plans to clients.
Innovation and ROI: Develop plans aligned with client KPIs and channel strategy, and provide points of view on media proposals and competitive market analysis.
Budget stewardship: Manage budget flowcharts, media authorizations and invoice reconciliation from concept to completion.
Platform execution and optimization: Build, launch and optimize campaigns in social, programmatic and search platforms, including setting up campaigns as creative assets arrive. Analyze data and make recommended in-platform changes to improve performance.
Digital-first media buying: Plan and buy traditional channels, including out-of-home (OOH) and print.
Media integration: Partner with broadcast and radio buyers, providing the strategic plan while they lead negotiations.
Client leadership: Lead client meetings, status agendas and follow-up correspondence as the strategic lead for assigned business.
Team development: Mentor and oversee the workflow of Assistant Media Strategists.

Key facts

The role covers strategic planning and hands-on execution of paid media plans.
Campaign work includes social, programmatic and search platforms.
The role also plans and buys out-of-home and print.

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Frequently asked questions

What does this role involve?
It involves developing and executing strategic, audience-driven paid media plans, from research and planning through media buying and optimization.
Which media channels are included?
The role focuses on digital platforms including social, programmatic and search, and also includes out-of-home and print.
What client and team responsibilities are included?
The role leads client meetings and follow-up correspondence, partners with broadcast and radio buyers, and mentors Assistant Media Strategists.