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Diego
Paid Media Specialist with Technical Skills in Digital Advertising
Video resume
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Competencias
Specialized in optimizing PPC campaigns for better performance and ROI across Google and Meta platforms.
Proficient in Google Tag Manager, Facebook Pixel, JavaScript, and SQL to ensure precise data collection for analysis.
Experience in building and maintaining websites using Shopify, WordPress, and Framer to support marketing efforts.
Verified leads, managed high-value customer interactions, and closed sales in hosting and cosmetics markets.
Applied data-driven decision making to develop strategies that improve campaign performance and organic visibility.
Educacion
Idiomas
Resumen
Industrial Engineer with a hybrid profile combining process analysis and technical skills in Paid Media. Experienced in Google Ads, Meta Ads, and data tracking tools, focusing on ROI and CPA metrics. B2 level English.
Logros Clave
- Managed and optimized digital campaigns on Google Ads and Meta Ads, focusing on ROI and CPA goals.
- Implemented advanced AdOps setups including Google Tag Manager and Facebook Pixel for accurate tracking.
- Developed and managed websites using Shopify, Framer, and WordPress, enhancing online presence and user engagement.
Experiencia
Media Buyer Specialist
Managed and optimized digital campaigns including Google Ads (Search & Display), focusing on keyword optimization and targeting., Managed and optimized Facebook Ads Manager (Meta) advertising campaigns for lead generation, sales, and website traffic., Implemented advanced AdOps setups...
Customer Service Representative and Sales
Qualified and verified leads through targeted interactions for U.S. and European markets., Managed product demonstrations, successfully closing sales primarily for hosting services., Ensured high customer satisfaction through effective communication and proactive service in English.
Commercial Coordinator & Manager
Directed commercial, logistical, and sales activities for a cosmetics business distributed in Colombia., Successfully launched multiple product lines, managing their operational and logistical processes., Built and optimized telemarketing channels, consistently meeting monthly sales targets.