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J

Joaquin

General Manager / Country Manager

Contacto

Monterrey, Nuevo León, Mexico
Disponible en CazVid
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Competencias

P&L Management & Budgeting

Experiencia demostrada en P&L Management & Budgeting.

Commercial Strategy Development

Experiencia demostrada en Commercial Strategy Development.

B2B Sales & Business Development

Experiencia demostrada en B2B Sales & Business Development.

Import/Export Operations

Experiencia demostrada en Import/Export Operations.

Key Account Management

Experiencia demostrada en Key Account Management.

Educación

International Management Seminar
Harvard University
Completado 2007
Executive Management Program
UDEM & Harvard
2005 - 2006
B.S., Industrial & Systems Engineering
ITESM Campus Estado de México
1992 - 1996

Idiomas

SpanishNativo
EnglishAdvanced (C1)

Resumen

General Manager / Country Manager buscando nuevas oportunidades

Experiencia

General Manager / Country Manager

JASPEN INTERNACIONAL GROUP
Jul 2016 - Presente

Full P&L responsibility for a consumer goods import company with peak annual revenue of $6.5M USD — managing commercial strategy, financial performance, budgeting, and operations.. Developed and executed go-to-market strategies for global consumer goods brands in the Mexican market, overseeing end-to-end import/export processes and supplier negotiations.. Managed long-term client and supplier relationships with 5 active national accounts in the manufacturing-for-retail sector, ensuring alignment between global principals and local market execution.

Director of Sales & Operations

GRUPO TRIM
Dic 2010 - Jul 2016

Led a cross-functional team of 29 professionals: 3 Key Account Managers, 1 Field Supervisor, and 25 field promoters.. Managed strategic key accounts across major national retailers: Walmart, Soriana, HEB, Chedraui, Costco, Sam's Club, City Club, La Comer, Oxxo, and Seven Eleven.. Built high-performance teams through structured hiring, training, and development programs, significantly reducing employee turnover.. Developed national distributor networks across Mexico.

Divisional Manager – Northern Mexico

GENERAL MILLS MEXICO
Dic 2004 - Ago 2010

Designed and executed a multi-channel commercial strategy covering wholesale, distributor, convenience (Oxxo, 7-Eleven), and key account channels.. Led a regional sales team of 25 professionals across 4 states: Chihuahua, Coahuila, Nuevo León, and Tamaulipas.. Managed key retail accounts: Soriana, City Club, HEB, Alsuper, Merco, and Arteli.. Developed global brands Betty Crocker, Nature Valley, and Häagen-Dazs across Northern Mexico.

Sales Supervisor – Food Service

GENERAL MILLS MEXICO
Jul 2000 - Nov 2004

Developed Häagen-Dazs in the Food Service channel across Mexico City, Quintana Roo, and Yucatán — growing the active client portfolio from 30 to 300 accounts (10× growth).

Habilidades

P&L Management & BudgetingCommercial Strategy DevelopmentB2B Sales & Business DevelopmentImport/Export OperationsKey Account Management
Publicado en CazVid - 19 oct 2026
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