Social Media Manager in Newton, MA - 24 Hours Care

24 Hours Care is seeking a strategic and creative Social Media Manager to join our team in Newton, Massachusetts . This full-time position offers the opportunity to lead and innovate our social media strategy, enhancing brand awareness and audience engagement across multiple platforms. Key Responsibilities Develop and execute a cohesive social media strategy aligned with marketing goals to boost brand engagement. Create, curate, and manage published content including images, videos, and written posts across platforms such as Facebook, Instagram, Twitter, and LinkedIn. Monitor, analyze, and report social media performance metrics to optimize campaigns and refine strategies. Engage authentically with followers by responding promptly to comments, messages, and inquiries. Collaborate with the marketing team to integrate social media campaigns with broader marketing initiatives. Stay updated on industry trends and competitor activities to maintain a competitive social media presence. Organize and manage social media contests and campaigns to increase visibility and community interaction. Required and Preferred Qualifications Bachelor's Degree in Marketing, Communications, or related field. 2-4 years of proven experience in social media management and content creation. Excellent written and verbal communication skills. Proficiency with major social media platforms and management tools like Hootsuite or Buffer. Experience with analytics tools such as Google Analytics to measure and report on social media effectiveness. Join 24 Hours Care and play a pivotal role in shaping our brand’s voice and community presence in Newton, MA. We offer a collaborative work environment where your creativity and strategic thinking will directly impact our growth and engagement.