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Ricardo

Social Inclusion & Public Policy Leader with 20+ years of cross-sector experience

Contact

San José, San José, Costa Rica
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Competencies

Strategic CommunicationsExpert

Designs and executes comprehensive communication strategies for social, political, and organizational initiatives.

Public Policy & Government AdvisoryExpert

Advises on social inclusion policies and government programs, facilitating inter-agency collaboration and policy implementation.

Stakeholder EngagementAdvanced

Builds and maintains relationships with diverse stakeholders across sectors to advance organizational and social goals.

Media Relations & Crisis MessagingAdvanced

Manages media engagement and crisis communication to shape public perception and influence legislative debates.

Program Management & CoordinationAdvanced

Oversees large-scale social and development programs, ensuring effective execution and stakeholder collaboration.

Education

Doctorate Honoris Causa
COSVIC Academic Institut
Completed 2023
DESS
Catholic University, Paris
Master’s & Licensure
Catholic University, Paris
Bachelor’s
Universidad Federada, Costa Rica

Languages

SpanishNative
EnglishFluent
FrenchFluent

Summary

Ricardo brings over two decades of leadership in social policy, communications, and program management across government, NGOs, and private sectors. Proven track record in advancing social inclusion, strategic communications, and stakeholder engagement at national and international levels.

Key Achievements

  • Led national social inclusion initiatives impacting over 250,000 citizens, promoting equity and development.
  • Directed multi-channel PR campaigns increasing awareness of end-of-life rights by 60% and securing numerous media placements.
  • Managed a nationwide poverty alleviation program serving over 10,000 families annually, ensuring service equity across regions.
  • Increased client acquisition by 35% through strategic B2B marketing at Tripp Cargo in the U.S. and Central America.
  • Produced influential legislative campaigns and media content in various roles across government, media, and NGOs.

Experience

Presidential Adviser & Social Inclusion Commissioner

Casa Presidencial of Costa Rica

Spearheaded national social inclusion policy initiatives impacting 250,000+ citizens, promoting equity and development.. Led inter-agency collaboration to expand access to healthcare and education across marginalized regions.. Advised executive leadership on socio-economic priorities, contributing to the allocation of $45M in social investment.. Directed a task force of 12, accelerating policy implementation and improving delivery timelines by 30%.

Communications & Public Relations Director

End of Life with Dignity Foundation (Partir con Dignidad)

Directed multi-channel PR strategy, expanding awareness of end-of-life rights by 60% and securing 30+ media placements per year.. Orchestrated national campaigns influencing legislative debates, reaching over 1 million citizens.. Led stakeholder engagement with medical, legal, and religious groups to build inclusive messaging.. Supervised a team of 5 staff and 10 volunteers; streamlined campaign workflows by 40%.

Program Manager, Puente al Desarrollo

Instituto Nacional de Aprendizaje

Managed a nationwide poverty alleviation initiative serving 10,000+ families annually.. Collaborated with five ministries to align regional program execution and ensure service equity.. Conducted training for 150+ facilitators on inclusive development and community engagement.. Developed M&E systems that reduced beneficiary dropout by 18% through improved service tracking.

Editor, Project Director, Co-Owner (Candilejas Section)

La República Newspaper – Costa Rica

Led editorial strategy and content direction for Candilejas, a socio-cultural section of a national newspaper.. Co-owned and managed journalistic production, audience growth, and commercial partnerships.. Developed multimedia features spotlighting cultural, political, and human development topics.. Awarded National Journalism Distinction “Periodismo Diferenciador” in 2016 for innovative storytelling.

Journalist & Customer Service Manager

La República Newspaper – Costa Rica

Produced investigative and cultural journalism content for both print and digital platforms.. Managed customer engagement operations and telemarketing for editorial subscriptions.. Coordinated feedback loops between editorial and sales teams to improve retention and brand positioning.

Marketing & Hiring Director

Tripp Cargo – USA & Costa Rica

Oversaw all recruitment and onboarding across U.S. and Central American logistics operations.. Directed B2B marketing strategy, increasing client acquisition by 35% over two years.

Senior Regional Relationship Banker

RBC Bank – Sarasota, Florida

Managed high-value personal and business accounts; recognized for exceeding regional sales targets.. Delivered financial literacy sessions to Hispanic communities, expanding client trust and outreach.

Spanish & French Language Professor (Part-Time)

Hispanic Legacy Institute – Florida

Taught language and cultural courses to high school and adult learners with an emphasis on Latin American history.

Director of Public Relations & Customer Service

Westfield Southgate – Florida

Handled public-facing communications and retail partner relations at a regional shopping center.. Enhanced customer satisfaction through new engagement protocols and service training.

Human Resources Professor (MBA-level)

Universidad ULACIT – Costa Rica

Lectured in English on HR theory, team management, and labor law within a multicultural framework.

HR Specialist, International Division

Renault Headquarters – Paris, France

Coordinated cross-border HR processes for international hires and training within EU offices.

Press Advisor, Public Relations

UNESCO – Paris, France

Developed global PR campaigns for cultural initiatives; liaised with Latin American media agencies.

Radio Journalist

Radio France Internationale – Paris, France

Produced international news segments in Spanish; focused on Latin American political coverage.

Journalist & Analyst (Freelance & Staff)

La Nación – Costa Rica / U.S. / France

Wrote in-depth analyses on politics and culture for top-tier national and international audiences.

Skills

Strategic CommunicationsPublic Policy & Government AdvisoryStakeholder EngagementMedia Relations & Crisis MessagingProgram Management & Coordination
Published on CazVid - Jun 2, 2026
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