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Logistics & Digital Marketing Specialist with 4+ years of experience
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Competencies
Skilled in coordinating loads, managing shipments, and real-time tracking to ensure efficient supply chain execution.
Experienced in developing strategies, conducting market research, and monitoring campaign performance for clients.
Proven ability to coordinate with drivers, clients, and team members to streamline operations and improve service quality.
Adept at identifying route and operational issues quickly and implementing effective solutions.
Education
Languages
Summary
Dedicated logistics and marketing specialist with over 4 years of experience in streamlining operations and executing impactful digital campaigns. Skilled in load coordination, real-time tracking, and market research, with a strong focus on efficiency and client satisfaction.
Key Achievements
- Optimized load coordination processes, reducing delivery delays by 15%.
- Supported the execution of successful digital marketing campaigns leading to increased client engagement.
- Managed real-time trip tracking, proactively resolving route issues to ensure timely deliveries.
- Contributed to recruitment marketing efforts, generating high-quality candidate leads and improving talent acquisition.
Experience
Dispatch Support Specialist
Coordinated loads, pickup schedules, and delivery appointments to support efficient logistics operations.. Monitored trips in real time and proactively resolved route issues to prevent delays.. Managed and verified shipping documentation including Bills of Lading (BOLs) and Delivery Receipts.. Maintained continuous communication with drivers, clients, and internal teams.. Prepared invoices and operational reports while updating dispatch systems and databases.. Helped ensure on time deliveries through proactive problem solving and route monitoring.
Marketing Assistant
Supported development and execution of digital marketing strategies for client campaigns.. Conducted market, competitor, and target audience research to improve campaign performance.. Managed social media calendars and content scheduling.. Assisted with paid advertising campaigns (Google Ads and Meta Ads).. Supported email marketing campaigns and automation workflows.
Talent Attraction Intern
Assisted in executing recruitment marketing campaigns to generate candidate leads.. Managed referral program communications and internal promotions.. Organized and maintained lead databases generated from marketing initiatives.. Collaborated with recruitment teams to improve candidate pipeline efficiency.
Digital Marketing Assistant
Managed marketing activities for two brands: moving services and high rise furniture renovation in New York City.. Monitored marketing metrics and campaign performance.. Prepared performance reports and analytics summaries.. Proposed data driven improvements to increase campaign effectiveness.