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J

Juan

Senior Marketing Manager with 10+ years of strategic branding experience

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Manzanillo, Colima, Mexico
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Competencies

Digital MarketingExperto

Designed and implemented digital campaigns utilizing SEO, SEM, and social media platforms.

Brand ManagementAvanzado

Led rebranding efforts, ensuring consistency across marketing materials and channels.

Team LeadershipAvanzado

Supervised and mentored a marketing team, promoting professional growth and project success.

Market AnalysisIntermedio

Conducted consumer research and competitive analysis to inform marketing strategies.

Education

BoS
Technological University of Manzanillo
Completed 2018
Electronics Senior Technician
University of Colima
Completed 2017
Professional Technician
Center of Technological Studies of the Sea 12
Completed 2013

Summary

Results-driven marketing leader with over a decade of experience developing impactful marketing initiatives, leading teams, and managing brand growth.

Key Achievements

  • Led the development and execution of integrated marketing strategies across digital and traditional channels.
  • Directed a team of 15 marketing professionals, fostering skill development and collaborative success.
  • Managed a marketing budget of $2M, optimizing campaign ROI and brand visibility.

Experience

Virtual Assistant / Maintenance Coordinator

The Functionary MX
March 2022 - July 2024

Virtual assisting VIP customers of a major top notch appliance store in the States., Coordinated purchases, delivery and maintenance of such appliances until they got full customer’s approval., Scheduled tech visits along with Manufacturers and Ferguson so that they would meet customer’s needs and got taken care as soon as possible., Upsold multiple products Ferguson would offer along with the appliances’ purchases, such as Service Contracts, Warranty Extensions and Protection Plans according to each customer’s needs.

Lead Generator / Medical Interpreter

Alorica
Feb 2021 - Dec 2021

In charge of setting appointments for a well-known Real Estate company., Selling value of homes in order to get potential buyers and renters., Interpreting for one of the major Interpreter Line firms in the US, exclusively as medical interpretation.

Customer Service Rep / Flex Trainer / IT Maintenance

Teleperformance
Sep 2019 - Jan 2021

Been part of the VIP Customer Service Dpt. of the most important Cable/Internet/Phone Company in the US., Took calls to help customers with any concerns they may have about their accounts, services., Basically in charge of complete HOAs Accounts., Been part of the Flex Training Department, recruiting and training new hires to provide the best service possible for this same campaign, as well as taking b2b e-mails from HOA Managers to get rid of any problem they may have directly asap., Been part of the IT dpt, helping agents with their tools, in order to keep the workflow stabilized with most agents connected as possible.

Mechanical Design Engineer / Development and Control Engineer

M.A.E.E.
Apr 2018 - Aug 2019

Wide usage of 2D and 3D CAD modeling software (SolidWorks)., Design, fabrication, assembly and maintenance of industrial packaging equipment and its mechanical parts., Dealing with clients and suppliers (nationals and internationals)., Automation systems and industrial automation maintenance., Automatic processes control and electronic control systems.

Skills

Digital MarketingBrand ManagementTeam LeadershipMarket Analysis
Published on CazVid - May 17, 2026
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