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Search Engine Optimization Team Lead at Authority That Works
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Competencies
Extensive experience in SEO strategy, audits, content optimization, and performance tracking across multiple industries.
Proven ability to develop scalable content frameworks and semantic briefs aligned with search intent.
Led and scaled marketing teams, including hiring, training, and executing cross-functional SEO campaigns.
Analyzed user data to inform SEO strategies and optimize content for better engagement and conversion.
Education
Languages
Summary
Noor is a seasoned SEO professional with over 4 years of expertise in developing strategic content, optimizing websites, and leading teams across diverse industries. Currently leading semantic SEO initiatives, Noor excels in enhancing online visibility and streamlining workflows to achieve measurable results.
Key Achievements
- Led semantic SEO strategies across diverse industries, enhancing online visibility and organic traffic.
- Created over 650 intent-driven semantic content briefs, significantly improving content relevance and search rankings.
- Developed and implemented SOPs for content workflows and SEO audits, streamlining processes and increasing efficiency.
- Managed and scaled marketing teams, driving growth in SEO and overall digital marketing performance.
Experience
Search Engine Optimization Team Lead
Led semantic SEO strategy across iGaming, cloud computing, and healthcare websites. Created 350+ intent-driven semantic content briefs. Built SOPs to streamline content workflows and SEO audits. Developed simple frameworks to improve writer and SEO team execution. Reviewed and optimized content while strengthening topical authority. Focused on scalable, long-term organic growth systems
Sr. Search Engine Optimization Specialist
Built scalable content systems for healthcare and recovery websites. Created 300+ semantic briefs based on search intent. Designed SOPs for content and SEO audits. Developed clear frameworks for writers. Improved content and strengthened topical authority. Focused on long-term, scalable growth.
Sr. Search Engine Optimization Manager
Promoted to Senior Manager and company-wide team lead. Led overall SEO and marketing strategy across organic, paid, and branding. Managed and scaled the marketing team (hiring, training, execution). Worked directly with clients on strategy and delivery. Drove performance-based results, earning consistent monthly bonuses
Search Engine Optimization Specialist
Worked on affiliate SEO projects focused on organic growth.. Handled on-page SEO for blogs and affiliate pages.. Planned and executed content strategy.. Performed website audits to find SEO issues.. Conducted content audits to improve existing pages.. Led and managed content writers.. Worked on technical SEO tasks.. Provided end-to-end SEO support for traffic and conversions.