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Nothile
Marketing Specialist
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Competencies
Demonstrated experience with Digital Marketing Strategy.
Demonstrated experience with Brand Management.
Demonstrated experience with Event Coordination.
Demonstrated experience with Market Research.
Demonstrated experience with Sales Support.
Education
Languages
Summary
Marketing Specialist open to new opportunities
Experience
Marketing Specialist
Spearheaded end-to-end product launch campaigns, conducting competitor benchmarking and market research that informed strategic positioning for 3+ new training programmes.. Developed and distributed marketing materials and presentations that increased brand visibility and supported a measurable increase in programme enrolments.. Managed the marketing budget and invoice tracking process, ensuring 100% cost accountability and on-time vendor payments with zero budget overruns.. Coordinated ATL and BTL promotional campaigns in collaboration with creative agencies, maintaining consistent brand messaging across all channels.. Built and maintained Excel-based sales dashboards using VLOOKUP, Pivot Tables, and formulas to track KPIs and report on performance to management.. Served as a go-to point of contact for sales representatives, resolving queries and supporting them with marketing collateral and data.. Assisted with facilitating and participating in trade and customer shows, supporting on-the-ground execution alongside broader marketing activity.. Liaised with contractors and suppliers on quotes and on-site maintenance, ensuring work was completed on time and within budget.
Administrative Clerk
Streamlined office communication workflows by managing multi-channel correspondence (phone, email, in-person), reducing response turnaround time and improving client satisfaction.. Coordinated executive calendars, travel arrangements, and meeting logistics for senior management, ensuring zero scheduling conflicts across a 4-year tenure.. Maintained and digitised physical filing systems and databases, improving document retrieval efficiency and supporting audit readiness.. Provided reliable administrative support during a period of business growth, ensuring smooth daily operations across the training centre.
Property Administrator
Liaised with applicants, tenants, owners, and colleagues.. Maintained accurate appointment records and updates.. Contacted applicants who enquired about sales and rental properties.. Qualified applicants and understood their requirements.. Completed and updated applicant registrations.. Recorded accurate notes and maintained CRM records.. Explained next steps in the viewing and application process.
Marketing Coordinator
Led the planning and execution of local exhibitions, tradeshows, and field-day events, successfully representing the Foundation and expanding its national footprint.. Analysed market trends, competitor activity, and customer feedback to refine marketing strategies, contributing to improved campaign performance and relevance.. Managed and proposed the national marketing budget, ensuring responsible allocation of resources across multiple campaigns and events.. Built and maintained long-term relationships with clients and industry stakeholders, supporting funding partnerships and ongoing distribution projects.. Coordinated travel logistics, documentation, and accommodation for the Chief Executive, ensuring seamless executive support.. Assisted in the administration of fiction, production, and development funding contracts, contributing to accurate record-keeping and compliance.
Marketing & Communications Officer
Conducted audience research to develop targeted messaging strategies for diverse stakeholder groups, improving campaign relevance and reach.. Monitored and analysed audience response to advertising campaigns, using performance data to optimise messaging and achieve stronger engagement outcomes.. Collaborated with the marketing team and external partners to co-create campaign concepts and content, ensuring brand consistency across all touchpoints.. Travelled extensively to engage directly with customers, translating field insights into successful, audience-informed campaigns.