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Roberto

Sales and Digital Marketing Specialist with 5+ years in Brand Promotion

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Cochabamba, Cochabamba, Bolivia
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Competencies

Digital MarketingAdvanced

Developed and executed digital marketing strategies including social media campaigns and content creation.

Sales StrategyAdvanced

Implemented outreach campaigns and engagement initiatives to meet sales targets and attract clients.

Content Creation & DesignAdvanced

Created promotional content including photography, video editing, and social media posts to boost brand presence.

Market Research & Data AnalysisIntermediate

Designed and analyzed surveys using SPSS to gather insights for marketing strategies and activation campaigns.

Customer Engagement & Community ManagementAdvanced

Managed social media communities, responded to customer inquiries, and increased follower engagement.

Education

Bachelor in Marketing & Logistics
Universidad Privada Boliviana
Completed December, 2022
Bachelor in High School
Capilla de Cochabamba
Completed December, 2017
Certificate in e-Commerce
Universidad Católica Boliviana "San Pablo"
Completed December, 2024
Certificate in Digital Marketing
Universidad Católica Boliviana "San Pablo"
Completed July, 2025

Languages

EnglishAdvanced (B2)
SpanishNative
ItalianBasic

Summary

Dynamic marketing specialist experienced in digital content creation, social media management, and client acquisition with a proven track record of enhancing brand visibility and engagement in diverse industries.

Key Achievements

  • Secured three new clients through targeted outreach campaigns as a Sales Executive at Focus Your Mind SRL.
  • Enhanced brand visibility and engagement by creating and managing social media campaigns for multiple organizations.
  • Designed and conducted over 500 surveys to gather market insights, informing strategic marketing decisions.

Experience

Sales Executive

Focus Your Mind SRL
January 2024 - August 2024

Executed outreach campaigns and sold master’s degree programs, securing three new clients., Promoted programs to enhance institutional visibility and brand awareness., Engaged prospects to drive enrollment and meet sales targets.

Marketing Consultant and Digital Content Creator

Casa Horizontes Corcovado
April 2025 - June 2025

Analyzed the company’s operational and market situation to inform strategic decisions., Conducted photography sessions for various hotel areas to create promotional content., Edited images and videos for social media content to enhance brand visibility.

Community Manager

Constelación Corp.
August 2023 - October 2023

Collaborated on marketing and content creation initiatives, securing at least one high-value prospective client., Implemented targeted marketing campaigns to attract and engage prospects., Enhanced brand presence through high-quality digital content creation.

Sales Executive

ESAM: Escuela de Negocios
May 2023 - July 2023

Community Manager

Sunra Vehículos Eléctricos
October 2021 - December 2021

Created promotional materials for Sunra’s electric vehicles on Instagram, enhancing brand engagement., Grew Sunra Bolivia’s Instagram account by over 100 followers in one month through strategic content., Improved brand visibility with compelling and targeted visual content.

Market Researcher

Alca Group SRL.
May 2020 - July 2020

Designed and conducted surveys across various areas of Cochabamba to gather market insights., Entered and analyzed data using SPSS to derive actionable conclusions., Collected data from over 500 surveys, leading to targeted promotional activations at strategic city locations.

Community Manager

HUB 7: ENTREPRENEUSHIP
November 2022 - December 2022

Managed company social media accounts, handling daily customer messages and responding to comments., Executed scheduled posts as directed by supervisors to maintain consistent online presence., Drove product sales through effective social media management on the pharmacy’s Facebook page., Delivered...

Skills

Digital MarketingSales StrategyContent Creation & DesignMarket Research & Data AnalysisCustomer Engagement & Community Management
Published on CazVid - May 17, 2026
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