Social Media Manager

Join HFE, a forward-thinking company located in Anhui, China, dedicated to innovation and growth in the digital marketing space. We’re looking for a passionate Social Media Manager to lead our online engagement efforts and elevate our brand presence across key social platforms. This full-time, on-site role offers a vibrant work environment where creativity meets strategy, providing excellent career development and advancement opportunities. If you’re ready to make a measurable impact and grow your expertise in a collaborative team, this is your chance to thrive. Key Responsibilities Develop and implement a comprehensive social media strategy that increases brand visibility and drives audience engagement. Create, curate, and manage high-quality content including images, videos, and written posts tailored to each social media platform. Monitor and analyze social media metrics using tools like Google Analytics and Hootsuite to optimize campaign performance and report on ROI. Engage actively with followers through comments and direct messages to build a strong, loyal online community. Collaborate closely with marketing, sales, and product teams to ensure social media campaigns align with overall business objectives. Stay current on social media trends, platform updates, and best practices to keep the brand competitive and innovative. Plan and oversee targeted social media advertising campaigns to effectively reach and convert desired demographics. What We're Looking For Required: Bachelor's Degree in Marketing, Communications, or a related field. 3-5 years of proven experience managing social media accounts and marketing campaigns. Strong written and verbal communication skills with the ability to craft compelling, platform-specific content. Proficiency in social media management and analytics tools such as Hootsuite, Buffer, and Google Analytics. Preferred: Knowledge of SEO, PPC, and broader digital marketing strategies. Experience with paid social media advertising and campaign optimization. Ability to analyze data and translate insights into actionable strategies. Strong organizational skills and ability to manage multiple projects simultaneously. What We Offer Competitive salary of $10,000 USD per year with performance bonuses. Health insurance coverage to support your well-being. Paid time off to maintain work-life balance. Retirement plan options to secure your future. Professional development opportunities including workshops and training. A modern, collaborative office environment located in Anhui, China. Clear career advancement paths within a growing marketing team. Frequently Asked Questions Is this position remote? No, this role requires on-site presence at our Anhui office to foster team collaboration. What social media platforms will I manage? You will oversee content and campaigns across Facebook, Instagram, LinkedIn, Twitter, and emerging platforms relevant to our audience. What tools will I use? We utilize Hootsuite, Buffer, Google Analytics, and other analytics software to track and optimize performance. Are there opportunities for career growth? Yes, we encourage continuous learning and offer advancement opportunities within our marketing department. What is the application process? Submit your resume and cover letter online. Qualified candidates will be contacted for interviews promptly. Does the company support work-life balance? Absolutely, we provide paid time off and promote a healthy work environment. For more information about social media management careers: Social Media Examiner Ready to take your social media career to the next level? Apply today to join HFE’s innovative team in Anhui and help shape our digital future!