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L

Lucia

Reporting Analyst & Customer Service Team Lead

Contato

Armenia, Quindío Department, Colombia
Disponível na CazVid
Contato pela CazVid

Competências

Digital MarketingAdvanced

Designs and implements marketing strategies across digital platforms.

Social Media ManagementExpert

Creates content and manages campaigns on social media channels.

SEO & SEMIntermediate

Optimizes website content and manages paid search campaigns.

Analytics & Data InterpretationIntermediate

Analyzes campaign performance metrics to guide strategy adjustments.

Formação acadêmica

Bachelor’s degree
Universidad de San Buenaventura, Armenia
Completed 2019
Accounting Assistant Certification
Colegio de la Santísima Trinidad, Cali
Completed 2007

Resumo

Professionally dedicated to enhancing online presence through strategic digital campaigns and social media growth.

Principais conquistas

  • Developed and executed comprehensive digital marketing campaigns increasing online engagement
  • Led social media strategy, growing followers and improving brand visibility
  • Managed SEO and SEM efforts to enhance website traffic and conversion rates

Experiência

Reporting Analyst & Customer Service Team Lead

IntouchCX
Apr 2024 - Oct 2025

Built and automated Salesforce dashboards tracking AHT, CSAT, SLA, backlog, and productivity for 51 agents., Designed and automated reporting processes saving ~12 hours per week., Partnered with client stakeholders and e-commerce management to produce performance packs used in QBRs., Instituted data quality checks that reduced reporting discrepancies by 30% and increased stakeholder trust.

Customer Service Team Lead

IntouchCX
Apr 2024 - Oct 2025

Created targeted Salesforce reports to identify coaching opportunities, contributing to a 1.5 pt CSAT lift., Delivered customized reports for business reviews, enabling data-driven decisions., Enhanced performance management through data visualization and actionable insights.

Customer Service Representative

IntouchCX
Oct 2022 - Apr 2024

Analyzed Salesforce case data and developed ad-hoc performance reports., Partnered with QA and Training teams to implement process improvements, increasing CSAT., Built automated reports and dashboards supporting leadership decision-making.

Customer Support Specialist

Teleperformance
Jul 2019 - Oct 2022

Processed and analyzed customer datasets to identify inefficiencies., Developed performance dashboards in Microsoft Excel for strategic reviews., Translated insights into actionable workflow improvements, supporting process optimization.

Habilidades

Digital MarketingSocial Media ManagementSEO & SEMAnalytics & Data Interpretation
Publicado na CazVid - 17 de mai. de 2026
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Contato Lucia