[Start Date] - [End Date]
Social Media Marketing Manager
[Previous Company Name]
Developed and executed comprehensive social media strategies, leading to a 30% increase in engagement and a 25% boost in conversions within six months., Managed multi-platform campaigns across Facebook, Instagram, LinkedIn, Twitter, and TikTok, ensuring cohesive brand messaging and consistency., Conducted in-depth performance analysis and optimized campaigns using tools like Google Analytics, Meta Business Suite, and Hootsuite., Collaborated with content creators, graphic designers, and video editors to produce compelling content tailored to the target audience., Launched paid ad campaigns, achieving a 20% reduction in cost-per-click (CPC) and a 15% increase in return on ad spend (ROAS).
[Start Date] - [End Date]
Digital Marketing Specialist
[Previous Company Name]
Successfully managed SEO and SEM initiatives, improving website traffic by 40% in a year., Designed email marketing campaigns, achieving a 10% average open rate increase., Conducted market research to identify audience trends, informing content and advertising strategies., Built partnerships with influencers and affiliates, increasing brand exposure and driving product awareness.