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J

Jorge

Digital Marketing & Content Specialist with 10+ years in Media & Communications

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Mérida, Yucatán, Mexico
Available on CazVid
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Competencies

CreativityExpert

Applied creative development in campaigns, events, and digital content strategies across various roles.

Digital Strategy & InnovationAdvanced

Developed and executed digital business models, content, and operational strategies for media and corporate clients.

Content DevelopmentAdvanced

Created engaging content and formats for TV, mobile, and digital platforms, leading creative teams.

Strategic PlanningAdvanced

Led strategic initiatives for media companies and SMEs, aligning creative projects with business goals.

Customer Support & Client RelationsIntermediate

Provided voice support for finance applications, ensuring customer satisfaction and issue resolution.

Education

Bachelor of Arts
Universidad Anahuac
Completed 2004
Bachelor of Arts
Universidad Iberoamericana
Completed 1997

Languages

English
Spanish

Summary

Experienced professional in digital content creation, strategic planning, and business development within media, marketing, and digital transformation sectors.

Key Achievements

  • Led the development and execution of new digital business initiatives across multiple regions and platforms.
  • Directed creative and strategic processes for TV and digital content at TV Azteca, overseeing multiple successful campaigns.
  • Implemented digital transformation strategies for SMEs in diverse industries, fostering innovation and monetization.

Experience

Customer Support

Concentrix
2023 - Present

Cashapp Customer Support advocate, specialized in voice support for US market in finance app

Senior Consultant & Partner

MNM Comunicación
2019 - Present

Consultant specialized in events, strategy, digital content, innovation, commercial transformation and monetization of products and services on digital platforms., Implementing the digital change in SMEs of all lines and categories.

Creative Director & Partner

Hype! Marketing Solutions
2013 - 2020

In charge of creativity and development for each new business initiative (campaigns and events), commercial approach to all our strategies and creative proposals.

Creative business Developer - Regional Director

Telemedia Latin America
2012 - 2013

Creative development and execution of new businesses for the region (5 countries) in Gaming TV, Digital & Mobile.

Director Creativo y Comercial de Unidad Azteca Interactive

TV Azteca
2003 - 2012

Responsible for the generation and implementation of concepts, formats, events, and promotions., The operations and development of TVAzteca's Interactive Business Unit together with the TVAzteca.com, Espectáculos and Telenovelas portals., I directed the financial and strategic planning,...

Extra Holidays Team Leader

RCI Resort Management
1999 - 2003

Creative development and execution of new businesses for the region (5 countries) in Gaming TV, Digital & Mobile.

Skills

CreativityDigital Strategy & InnovationContent DevelopmentStrategic PlanningCustomer Support & Client Relations
Published on CazVid - May 17, 2026
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