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Juan

External Communications Specialist with diverse digital media experience

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Bucaramanga, Santander Department, Colombia
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Competencies

Social Media ManagementIntermediate

Created and managed content strategies across platforms like Facebook, Instagram, WhatsApp.

Content Creation and CopywritingIntermediate

Produced social media content and supporting materials for organizational communication.

Communication Strategy DevelopmentIntermediate

Proposed external and internal communication plans based on organizational needs.

Customer ServiceIntermediate

Provided in-person and digital customer service, ensuring positive engagement.

Data and Statistics ManagementIntermediate

Handled and analyzed statistical data and maintained relevant databases.

Education

High School
Colegio Franciscano del Vírrey Solís
Completed 2018
Degree in Social Communication with organizational emphasis
Autonomous University of Bucaramanga
Completed 2023
Seminar on Office Skills (Word, PowerPoint, and Excel)
Multicómputo Bucaramanga
Completed 2019
POWER SPEAKING y ENGLISH FOR BUSINESS courses (6 months)
Global Village Institute
Completed 2019

Languages

SpanishNative
EnglishBasic

Summary

Experienced in social media content creation, community management, and communication strategy development across banking, educational, and marketing sectors.

Key Achievements

  • Supported the organization of internal and external events at Banco de la República.
  • Developed and proposed communication strategies for multiple organizations.
  • Managed social media content creation and community engagement for various clients.

Experience

Intern

Culture department at the Bank of the Republic
July 2023 - December 2023

Planning and creating content for the department's external channels (WhatsApp and Facebook)., Copywriter for social media (WhatsApp and Facebook)., Supporting the organization of activities and events both inside and outside the branch., Creating and proposing external communication strategies., Providing customer service in person and through digital channels., Managing statistics and databases.

Community Manager

Marketing Agency: Reflejo for Business
February 2024

Planning and creating content for social media (Facebook and Instagram)., Measuring metrics., Customer service through social media.

Junior External Communication Consultant

Office of National and International Relations at the Universidad Autónoma de Bucaramanga
October 2022 - May 2023

Analysis of the organization's external communications department., Creation and proposal of internal communication and social media marketing strategy.

Junior Internal Communication Consultant

Creaciones Bordino
August 2022 - November 2022

Diagnosis of the communications department.

Rodrigo Hair Salon
February 2022 - May 2022

Skills

Social Media ManagementContent Creation and CopywritingCommunication Strategy DevelopmentCustomer ServiceData and Statistics Management
Published on CazVid - Jul 3, 2025
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