USA Senior Manager Product Marketing

About the role

Walmart Connect is seeking a Senior Manager, International Product Marketing — China to lead China market product marketing for Performance, Brand, and Measurement solutions. This role represents the China market and translates local needs into product, go-to-market, and adoption priorities that support Walmart Connect growth objectives. It partners with local teams and cross-functional stakeholders across Product, Engineering, Sales, Marketing, and Product Marketing. The role also helps adapt proven product marketing best practices from the US for China.

Responsibilities

• Represent the China market in roadmap planning and prioritization, translating local needs, advertiser signals, and business impact into recommendations.
• Partner with Product Marketing, Product, and Engineering leaders to ensure China market opportunities inform roadmap decisions and align with broader business goals.
• Build knowledge of Walmart Connect’s Performance, Brand, and Measurement solutions and educate local teams on capabilities, use cases, and market-relevant applications.
• Customize go-to-market strategy, launch assets, messaging, and enablement for China market needs and local advertiser objectives.
• Work with local sales and cross-functional teams to define adoption strategies, targets, milestones, and activation approaches for priority products and features.
• Establish an operating cadence to track adoption, triage blockers, and accelerate product usage in market.

Key facts

• The role leads China market product marketing for Performance, Brand, and Measurement solutions.
• The work includes roadmap planning, go-to-market strategy, launch assets, and product adoption.
• The role partners with local teams and stakeholders across Product, Engineering, Sales, Marketing, and Product Marketing.