Freelance Digital Marketing Specialist – Mumbai, India

Kumar is hiring a freelance Digital Marketing Specialist in Mumbai, Maharashtra, India. This remote-eligible opportunity is suited to a marketing professional who can use digital strategies to grow business, strengthen brand visibility, and improve campaign performance.

Key Responsibilities

• Develop, launch, and manage digital marketing campaigns.
• Optimize website content and social media channels, including Facebook, Twitter, Instagram, and LinkedIn.
• Conduct competitor analysis and market research to guide marketing strategy.
• Track campaign results and prepare performance reports using analytics tools.
• Collaborate with content creators to produce engaging marketing materials.
• Apply SEO best practices to improve search visibility and website traffic.
• Support brand awareness and customer engagement through email marketing and social media.

Required and Preferred Qualifications

• Relevant marketing work experience is required, with demonstrated digital marketing experience.
• Understanding of current digital marketing trends, tools, and technologies.
• Familiarity with Google Analytics, SEMrush, and Hootsuite.
• Strong analytical skills and the ability to interpret marketing data.
• Excellent communication and interpersonal skills.
• Creative thinking and effective problem-solving abilities.
• Content management system (CMS) experience is preferred.

Work Environment

You will report to the Marketing Manager and collaborate with designers and content creators in an innovative, team-oriented environment. The role is freelance and remote eligible, with the position based in Mumbai, Maharashtra, India.

Compensation

Pay: 400000 per year.

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