Google Ad Manager / Media Buyer – Philadelphia, PA
Published on CazVidat JSA Interactive
Join JSA Interactive as a remote-eligible Google Ads Media Buyer in Philadelphia. Manage, optimize, and scale campaigns focused on leads and ROI.
Salary
Not provided
Location
United States
Employment type
Full time
Workplace
Remote
Google Ad Manager / Media Buyer – Philadelphia, PA
United States
Job description
JSA Interactive is hiring a full-time Google Ad Manager / Media Buyer in Philadelphia, Pennsylvania. This role develops, manages, and optimizes advertising campaigns designed to increase brand awareness, generate qualified leads, improve return on investment, and lower conversion costs. The position is remote eligible and works with a collaborative marketing team focused on creative, data-driven strategies.
Key Responsibilities
- Set up, manage, optimize, and scale Google Ads campaigns, including lead generation campaigns and forms.
- Research keywords, manage negative keywords, define audience targeting, develop ad creative, test ads, optimize conversions, and allocate budgets.
- Track and analyze campaign performance using Google Analytics, HubSpot, HighLevel, and related reporting tools.
- Integrate advertising platforms with HubSpot, other CRMs, and Google Tag Manager to support accurate conversion tracking and campaign decisions based on returned conversion data.
- Build retargeting, lookalike audience, and funnel strategies to support lead generation and conversions.
- Collaborate on ad copy and visual creative; experience with Canva or Adobe tools is a plus.
- Communicate fluently in English, including corporate and technology terminology, and contribute independently in a remote team environment.
Qualifications
- Proven experience managing Google Ads campaigns with a focus on return on investment and reducing conversion costs.
- Strong knowledge of campaign setup, optimization, scaling, keyword strategy, audience targeting, ad testing, and conversion optimization.
- Analytical skills and experience using campaign and conversion data to guide decisions.
- Experience connecting advertising platforms with CRMs, HubSpot, and Google Tag Manager.
- Familiarity with HubSpot lead tracking is a plus.
- Experience with Google YouTube advertising is a plus.
- Familiarity with the IT or cybersecurity sectors and marketing to CIO, CTO, and CISO audiences is a plus.
Work Details
- Employer: JSA Interactive
- Job type: Full-time
- Location: Philadelphia, Pennsylvania, United States
- Remote eligibility: Remote eligible
Frequently asked questions
Is this position fully on-site in Philadelphia or is there any remote work involved?
This is a full-time position based in Philadelphia, Pennsylvania, and it is not remote.
What kind of experience do I need to apply for this Google Ad Manager / Media Buyer role?
You should have experience managing and optimizing Google Ads campaigns, including setting up accounts, conducting keyword research, and using tools like Highlevel, Hubspot, and Google Analytics.
What are the main responsibilities of this job?
You will manage and optimize Google Ads campaigns to maximize ROI, create and test ad copy and visuals, analyze campaign performance, and integrate ad platforms with CRMs and tracking tools.
Are there any preferred skills that could give me an advantage?
Yes, experience with Hubspot lead tracking, marketing in the IT or cybersecurity sectors, targeting CIO, CTO, and CISO audiences, and knowledge of Google YouTube Ads are considered bonuses.